"Brilliant!" But I Knew That

Sometimes, well all the time, authors have to toot their own horns. Publicity and marketing, the bane of most of us, is a continual thorn. There are moments, though, when we are THRILLED to shine the spotlight on ourselves.

My middle grade trilogy, Simple Machines, Simple Plans, and Simple Lessons in the Evolution Revolution series, was shopped around by myself and my former agent. Unfortunately, there were no takers. While I knew an interested editor might want to make a few changes, I had faith in the whole concept. When it failed to get picked up by publishers, I believed in the story enough to Indie publish. I hired a wonderful artist, Cathleen Daniels (former NJSCBWI regional advisor), who brought my vision to life through her fabulous artwork and layout expertise. Since it was pubbed in 2016, I have entered it in contests, gotten a favorable review in Publishers Weekly, and even won 2 awards (Feathered Quill). Unfortunately, Indie books are still looked down upon by libraries, schools, and the publishing world. Undaunted, I subbed the first book Simple Machines, to the Writer's Digest Self Published Book Awards.

I could NOT have been more surprised and thrilled. While I didn't win, the comments of the judge has not only confirmed my belief in the series, but maybe will help get the books the recognition others (not just myself) think it should have:  

Judge, 27th Annual Writer's Digest Self-Published Book Awards:

Evolution Revolution by Charlotte Bennardo features Jack, the gray squirrel, and his mission to save his forest and fellow animals from losing their habitat to disastrous human machinery. The book is designed to allow STEM lesson plans to be taught alongside a class reading, and an example syllabus is made available online. This is unbelievably brilliant, and I cannot say I've seen anything like this before. What a perfect example of carving out one's own market for the book! On a production level, the illustrations that accompanied the story were magnificent, especially on page 28, and I liked how the writing carved out space for these illustrations to thread into the prose.

There are some editorial notes about what this particular judge wanted and I can see the sense of them, but having had so many agents and editors look at this novel, what pleases one probably wouldn't please them all, so I've skipped over the notes.

Overall, Bennardo has created a solid book here, and I hope many STEM classrooms will take advantage of it!

If I could get into schools and libraries I think my series would have done better, but the label 'Indie - self- published' seems to be a flag to walk on by. The covers alone should have snagged readers and educators to at least take a peek and read the back flap or a chapter. The educational guides attached to each book would help teachers easily adapt to lesson plans in a number of STEM/STEAM and language arts areas.

So please show a little love for a smart gray squirrel who may be leading a revolution...

Char

Well Looky Here.....

So the new issue of Publishers Weekly came in:

And inside was:

And look who's there... Jack!

Now that you see the first line, don't you want to know what happens?


Char

Secret: REVEALED!

Here's the one little secret I've been holding in; Publishers Weekly said they were going to review Evolution Revolution: Simple Machines! And they did!

Anyone who is in the publishing business knows it's not easy to get a review- but I got one for my Indie! It'll be out this week! AND it's highlighted in a boxed section- which means more attention for Jack! (imagine loud SQUEE here).

"...Readers will enjoy the banter among the animals, as well as the way Jack develops into a leader as he wrangles uncooperative animals into going along with his plan. Daniels’s elegant b&w spot illustrations appear throughout, adding to the story’s appeal." 

They give a brief synopsis and while they thought there were too many adjectives/ adverbs, they said in their email:

"Of the hundreds of self-published titles received each month, only a handful of the very best are selected for review."

I think they like me! And Jack! I know for sure they love Cathy's illustrations, so I'm going to put some here for you to enjoy.

And from Evolution Revolution: Simple Plans:

And from Evolution Revolution: Simple Lessons:

For everyone involved with Jack and his success, a 

HUMONGOUS THANK YOU! 

Now I've got to get back to work. Who knows, maybe contract, agent, and movie offers will start rolling in! ;)

Char

The Reviews Are...Not In

Reviews are important to an author, don't let anybody say they're not. They do help spread the word about a book. That doesn't mean only good reviews and tons of them are worthwhile. Here are 5 reasons why/how reviews are important:

1. Reviews in Goodreads, Amazon, and similar venues spread the word among readers, which are generally the lifeblood of author sales. 
2. Those reviews posted in Kirkus, Publishers Weekly, VOYA, School Library Journal, and similar publications are a way for a novel to get noticed by industry professionals: agents, publishers, librarians, booksellers, etc.
3. A review can be used on an author's blog, website, press release, even at the bottom of their email as a quick shout out to grab attention.
4. When applying to book festivals, library or store events, a quick review blurb, like "loved the whimsy!" by PW helps the organizer to decide whom to select and to publicize the event to draw in crowds.
5. When an author is a guest speaker, a glowing review from a well respected source, like PW or School Library Journal is used in the introduction: "PW called this novel a taut, well-paced thriller." This helps excite the audience to listen more closely than if the speaker said the author writes mysteries.

So if you can write a review, help an author out. Here are 5 tips to writing a review:

1. It doesn't have to be long. A few well thought out sentences are easier and more valuable than paragraphs.
2. Be precise; if you didn't like it, say why: "I thought the plot dragged" or "I don't like love triangles." This specificity will help others decide whether the book is for them and shows that you actually read the book.
3. Try to be balanced. It's okay if you didn't like the book, not every book will appeal to every writer, but say one nice thing so it doesn't look like all you want to do is a hatchet job. That might lead to suspicion that you're a fan of another author and are willing to diss any other book hoping to help your friend. It can be as simple as, "But I did like the descriptions of the setting; I felt like I was in that town" or "I loved the cover."
4. Even if it's months or years after the release, books are being evaluated by new readers and sometimes publishers will re-release the book with a new cover or added material. Plus, reviews are cumulative proof that the book merits attention.
5. Post your review where an author can see them. We need to know what's out there. While no author should respond to a bad review, if we see someone didn't like it because there are no dragons in the story, we have the opportunity, when someone mentions it (and someone will) that the story is set in 1920s Chicago, and there aren't supposed to be dragons. (Yes, sometimes people post reviews which don't make any sense, and therefore, we know they haven't read the book or are just being negative.) Likewise, if it's a positive review, we can use it in our PR material and we can link to your blog or website (thereby sending more readers your way). 

My final message: if you are a blogger, reviewer, published author, librarian, teacher, or someone in a position to do a review, please do it. It's hard enough writing the story, then trying to find someone to review it. 

And yes, I would like someone to review book 2 in my series, Evolution Revolution: Simple Plans. You can leave a comment or email me, and I'll get back to you. And thank you for taking the time! 

 

Char